The original patent for Google’s PageRank algorithm focused solely on a mathematical calculation based on the number of links to a website. A simple normalization and voila! – we had the PageRank. Humans however, are very clever at manipulating systems to their advantage, and soon it was necessary to introduce other elements into the calculation. [...]

Building incoming links to your site is the most difficult aspect of SEO. Mostly because you have limited control over it. However, it doesn’t mean you have no control. Certain measures like commenting on blogs and forums are ethically suspect as well as useless due to the prevalence of the “nofollow” tag. The basic formula [...]

You all know aobut directory submission services. There are literally thousands of sites out there offering to “Submit your site to hundreds of directories in a few minutes.” Experienced SEO practitioners know how to treat such claims. There are basically three problems to this.
If it was so simple…
…everyone would be doing it. And if that [...]