search engine optimization's archives

Using Advanced Segmentation tools in Google Analytics

Posted by Bhagwad in November 9th 2009  

Explains the latest “Advanced Segmentation” features in Google Analytics and shows readers how they can use it.

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Noindex vs Nofollow

Posted by Bhagwad in October 15th 2009  

Explains the difference between the noindex and nofollow meta tags that can be used at the top of the page.

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All Links are not created Equal

Posted by Bhagwad in August 31st 2009  

The original patent for Google’s PageRank algorithm focused solely on a mathematical calculation based on the number of links to a website. A simple normalization and voila! – we had the PageRank. Humans however, are very clever at manipulating systems to their advantage, and soon it was necessary to introduce other elements into the calculation. [...]

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